The 52-year-old artist, Calvin Cordozar Broadus Jr., known by his stage name Snoop Dogg, has been announced as a contributor to the upcoming Paris Olympics, marking his role as an ambassador for the event. This announcement comes three years after his collaboration with comedian Kevin Hart for a streaming-exclusive talk during the Summer Olympics in Tokyo (2021) on Peacock.
Expressing his enthusiasm for the Olympics, Snoop Dogg shared, 'I grew up watching the Olympics and am excited to witness the incredible athletes bring their A-game to Paris. It's a celebration of skill, dedication, and the pursuit of greatness. We'll witness amazing competitions, and, of course, I'll bring that signature Sneak style to the mix. It's set to be the most memorable Olympics ever, so stay tuned and keep it locked.'
The renowned artist, known for hits like 'Drop It Like It's Hot' and 'Gin and Juice,' recently featured in an NBC Olympics coverage commercial alongside several American athletes during the Green Bay Packers' victory against the Minnesota Vikings on New Year's Eve.
Snoop Dogg's involvement in providing commentary for Olympic coverage garnered 'countless views' for NBC in 2021, according to Molly Solomon, the company's executive producer and president for Olympics Production. In recognition of his impact, he has been appointed as the Special Contributor in Paris for the reimagined Olympic afternoon show.
The initial date for the Paris Olympics is set for July 26, but potential changes are on the horizon. Paris 2024 organizers have acknowledged the existence of alternate plans for the Olympics' opening ceremony, revealing that a contingency plan is in place in case of a significant security threat, as indicated by French President Emmanuel Macron.
'Given we're professionals, there clearly is a Plan B, Plan C, etc.,' Macron stated when addressing concerns about heightened security across Europe due to tensions in the Middle East potentially affecting the scheduled events. To bolster security, the country deployed 90,000 police officers in Paris and other locations for New Year's Eve, resulting in reduced unrest six months ahead of the Olympics' opening ceremony.
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